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Very useful article about maximising the results from chalkboards.

How to Chalkboard: The Ultimate Guide to Chalkboard Design

Some of the best marketing ideas are also the simplest. And you can’t get much more simple than the humble chalkboard!

Chalkboards have long been used to promote pop up shops or display menus. But more and more, we’re seeing businesses – from boutique artisan coffee producers through to multi-national corporations like Starbucks – making use of chalkboards to attract passing custom and express their brand personality.

We asked leading experts in chalkboard design to share their tips for getting it right and are pleased to share all of those tips here, in the ultimate guide to chalkboard design:

ultimate guide to chalkboard design

 

CLICK HERE FOR THE ARTICLE

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FROM MY PODCAST

Jane Milton

Food industry expert Jane Milton has been in the business for more than 30 years and has the inside track on all things food!

In her podcast, Jane takes you behind the scenes of the food business and introduces you to her incredible network of producers, entrepreneurs and
consultants she works with. She shares inspiring stories and experiences with you to help you to build a stronger, healthier, better version of your own business.

Let Me Introduce You with Jane Milton

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Fresh Banter with Giles Christopher ,Food, Drink & Hospitality Photographer
byJane Milton

Fresh Banter with Giles Christopher, the food, drink and hospitality photographer

 

Giles and I met many years ago through his wife and business partner Abi, and since then we have all worked on a lot of jobs together and have spent a lot of time together socially chatting about business and life.

 

He got some great advice from his Dad about offering to do things nobody else likes to do at work and making himself a valuable team member and sound found he had multiple job offers …

 

He’s run his own business for over 20 years and we talk about how basic business skills should be part of the curriculum for everyone nowadays

 

He shares about the prep that goes into shoots and how technology has changed the job so much and how much time photographers now spend in post production too. And about the sheer weight of kit that he takes to ‘location’ shoots too.

 

Giles loves tech and is always pushing himself to learn new ways of doing things , or master new equipment and he also talks about keeping up with and ahead of that if you can

 

A really interesting insight into all that food and drink photography involves, and some great tips for podcasts and business blogs to watch out for too.

 

I’m really pleased we managed to book Giles for a chat in this last episode of series 3…

 

Let me introduce you to Giles Christopher


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