GUIDING FOOD BUSINESSES GLOBALLY

Business Growth Tool Kits

Why entering awards are important for your business

In today’s fiercely competitive business landscape, standing out from the crowd and gaining recognition is more important than ever.

One of the most powerful ways to achieve this recognition is by entering awards.

Business awards offer numerous benefits that can significantly impact your company’s growth, reputation, and overall success. While gifting, you trust with your potential consumer/client.

In this toolkit, I share some valuable insight as to why it’s crucial for businesses to enter awards and how it can be a game-changer for you.

How to Prepare for Food and Drink Industry Trade Shows IG post

How to Prepare for Food and Drink Industry Trade Shows

As an independent brand, when you invest in a trade show, it’s important to be as prepared as possible to get the maximum return on investment (ROI). It is KEY you need to know why you are taking part and what your aims are from the  show too.

There are five main goals for any trade show…

  • Maximising Visibility
  • Generating Leads
  • Networking with distributors and resellers
  • Showcasing Products or Services
  • Building Brand Awareness

You must ensure you are ready for all contact-building opportunities and any opportunity to upsell your product/s to distributors or resellers. By investing time and effort into preparation, you can maximise your participation.

Jane Milton is one of the UK’s leading food industry experts with 38 years of experience. She is passionate about helping food and drink businesses at their growth or expansion stage. Over the years, Jane and her team of food industry experts and business growth strategy consultants have helped thousands of food and drink businesses become established and successful brands. She can embed growth through building connections and curating teams of industry specialists to support and fast-track business success.

Jane Milton shares her valuable advice on preparing for A Trade Show in the food and drinks industry within this toolkit.

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